French actor Omar Sy has officially joined Paris Basketball as co-owner and cultural advisor. This strategic arrival, announced this Thursday, June 5, marks a new milestone in the rapid rise of the young Parisian club founded in 2018.
Concrete involvement in a rapidly expanding project
In a video released by the club, Omar Sy appears in the stands of the Adidas Arena, where he expresses his enthusiasm: "It's been a long time since I felt such energy around sport in Paris." A basketball enthusiast, the Lupin actor confides that he was captivated by the atmosphere during a match in November 2024. That evening was marked by a victory against Baskonia in the Euroleague and a high-energy atmosphere that Sy describes as "precious" for his inclusive image of Greater Paris.
The club said in a statement that the actor will bring his expertise "in terms of cultural impact, marketing, and entertainment." The amount of his participation was not disclosed, but David Kahn, the club's president, insisted that his role would be active, not symbolic. "He's not just lending his name," he assured.
A young club that already attracts big names
Promoted to Betclic Elite in 2021, Paris Basketball has enjoyed a string of successes: winning the Leaders Cup and the Eurocup in 2024, then the Coupe de France this season. In its first participation in the Euroleague, the club reached the quarterfinals, where it was eliminated by Fenerbahçe. With rising stars like TJ Shorts and Nadir Hifi, the sporting project seems ready to take a new step forward.
The arrival of a personality as popular as Omar Sy is part of this dynamic. Originally from Trappes and involved in cultural projects in Africa, the 47-year-old actor embodies a vision of sport as a driver of cohesion and cultural influence. "There's something here that resembles me," he said in the presentation video, emphasizing his commitment to the values of diversity and ambition upheld by the club.
