Venice: The mayor wants to raise the entrance fee to 50 euros

Venice's new mayor, Simone Venturini, announced on Thursday, June 19, his intention to raise the city entrance fee to 30 euros, or even 50 euros on peak days. A former right-wing city councilor in charge of tourism, elected mayor at the end of May, he aims to discourage the mass arrival of visitors to the City of the Doges, which welcomes between 25 and 30 million tourists each year. Currently set between 5 and 10 euros depending on the date, this fee could thus be multiplied by up to ten times its current amount.

A tax that has been gradually extended since 2024

Venice became the first tourist city in the world to introduce an entrance fee in 2024, initially levied on 29 days of the year. This was extended to 54 days in 2025. The mayor justifies this stricter approach by stating that the entrance fee is currently the only effective tool for controlling the daily number of visitors. The city council is also considering extending the fee to more periods of the year or adding new dates to the list.

This measure aims to protect the city from the pressure of tourism that weighs on its heritage and infrastructure. The stated objective remains to regulate visitor flow during peak periods, when tourist concentration reaches levels difficult for the municipality to manage. The practical implementation of this price increase will be discussed by the city council in the coming weeks.