This is an announcement that reeks of hot sugar and a production line in motion: Haribo will build a new production unit at its Uzès site in the Gard region, with a building permit expected in April. The timeline is already set, with construction planned to begin in 2027 and the unit operational by the end of 2028.
The result, management promises, will be "state-of-the-art" production lines capable of increasing output by 50% while reducing the site's carbon footprint by 90%. The extension will replace a storage warehouse that has become obsolete, proving that land, a scarce commodity elsewhere, remains a very tangible industrial asset here.
An extension to follow the rush on Tagada and Dragibus
Behind the figures lies a clear strategy: to keep pace with a market that shows no signs of slowing down, both in France and across Europe, where Haribo remains the undisputed leader, boasting eight of the ten most popular candies in France in its catalog. In Uzès, they will therefore continue to stock Dragibus, Tagada strawberries, and Chamallows, while Marseille, confined to the city center, has limited expansion potential.
Haribo France, the group's largest subsidiary, employs 700 people and produces 50,000 tons annually; around thirty new jobs could be created, while the investment, not yet officially quantified, is estimated at between 50 and 100 million euros. A growing factory, a reduced footprint, and an underlying question for the local industrial sector: to what extent can the agri-food industry reconcile volume, energy, and competitiveness without losing touch with the local context?
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