MEDIA
Léna Situations' fiasco on France 2: an anatomy of the shipwreck of France Télévisions' "influencer" strategy, which cost taxpayers €200.000
171,000 viewers, a 4,5% audience share, and 7 channels ahead of France 2. For "The One Where They Say Goodbye," Léna's appearance…
Read the article Léna Situations' fiasco on France 2: an anatomy of the shipwreck of France Télévisions' "influencer" strategy, which cost taxpayers €200.000
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